February 12, 2007
The Growth of Niche Outsourcing Services in 2007
Well, as you might recall from my own predictions of the Internet Marketing Trends for 2007, I had said that there would be a great emergence of niche social networks seeking to grab a little market share from the kingpins like MySpace.com and Facebook.com. Well, that prediction certainly was not rocket science, given the massive growth in social network participation in 2006 - MySpace has seen a staggering 4300% increase in visits over a two year period, surpassing even Yahoo mail!
But, I am not writing this post to talk about social networks, but rather the parallel I see with the emergence of a number of niche Outsourcing Services also seeking to grab some market share from big outsourcing marketplaces like Elance.com and Guru.com. Elance is a great marketplace for accessing outsourced talent across hundreds of categories. However, with the rapid growth of outsourcing, certain categories and new niche marketplaces are emerging to address this growing demand and sharpen the focus in particular industries and service areas.
Rentacoder is probably the oldest and best known web-based outsourcing service that carved a nice niche in programming and web-development and that has certainly served them well. I would recommend Rentacoder to anyone looking for a good programmer, webmaster or web developer.
A new outsourcing service, Greenbrim.com has come on the scene and is captalizing on the globalization of Accounting, Audit and bookkeeping services - cool idea. They have found the right time to target an industry that has been steadily increasing in the outsourcing realm over the last few years… In Thomas Friedman’s (Publitzer Price-winning New York Times Columnist and Author) "The World is Flat", he makes mentions of the outsourcing trends in the accounting field and says that in 2003, 25,000 US tax returns were done in India, 100,000 in 2004 and roughly 400,000 in 2005. It is a no-brainer to see the global shift taking shape in this industry.
As you know, we are launching our own niche outsourcing portal, specifically tailored to the existing and emerging Trends in the Web Marketing industry. This niche Outsourcing Service will seek to meet the rapidly growing demand for skilled Internet Marketing Specialists equipped to navigate this fast-moving ever-changing industry.
There are certainly many other types of niche outsourcing services emerging daily and it will be exciting to watch how business processes change and adapt to this growing movement!
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