Well, as you know I have been talking a fair amount about Tim Ferriss’ new book, 4 Hour Work Week over the last couple posts. Now, if you have read the book, you will know that Tim introduces the "Outsourcing your Life" principle and firmly believes that most parts of your life can be outsourced and has even went as far (as part of a bet) to outsource his dating planning and scheduling through various online dating sites!

Well, I read an article in Time last week that kind of raised an eyebrow for me…. Being an Outsourcing evangelist myself, I am always keenly interested to see what new market segments and industries are experiencing Outsourcing growth. Well, it is official… The Outsourcing of Breast Feeding is seeing some augmented growth right now (Sorry, couldn’t help myself::))

The article in Time speaks to a number of moms that are outsourcing breast-feeding in order to return to work and are paying upwards of $1000/week to Outsource their breast feeding duties to a "Wet Nurse" (AKA Outsourced Breast-feeding Professional). A staffing company, Certifiedhouseholdstaffing.com supplies wet nurses for these moms and has seen a growing trend in oursourced breast feeding over the past few years.

Now naturally I am sure you are thinking of a few puns and jokes at this point when considering a staffing pool of breast-feeders, but you know - I most certainly do not want to judge these mom’s decision to employ a wet nurse. As you read the article, you will see there are definitely strong opinions on both sides, but again it just goes to show you that Outsourcing is quickly filtering into all aspects of life!

I wonder if I could outsource my ‘exercise" to someone and still see the same results:) Well, maybe you can’t outsource everything!

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