Useful Tips for Writing Effective Landing Pages

Happy belated Easter Everyone! I have been missing in action for a few days as my family and I were travelling and spending some time with our extended family - Great weekend all and all!

Now, back to the business of blogging…..

Whether you outsource your landing page copywriting or do it in-house, it is vital to be a continual learner and student of web copywriting.  When I outsource writing projects, I am a much more effective project manager, when I have kept up in my reading of the latest copywriting skills and trends.

I wanted to quickly share one resource with you that I that found very helpful - Brian Clark’s Copyblogger is a awesome resource for tips and strategies on tweaking and improving your copywriting projects

Recently, one of his guest blogger’s wrote a great article that might interest you: Seal the Deal: 10 Tips for Writing the Ultimate Landing Page. At the end she recommends a super resource from Marketing Sherpa that I continue use and refer to for my own landing page projects. It is a $247 investment, but worth every penny (IMHO).

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